【电商3C】从提示词到成品：漫步者音箱 AI 详情页教程

一起来看一下成品：

即梦AI（https://jimeng.jianying.com/）

artflo.ai （https://artflo.ai/） nanobanana在这里面（不一定要用这个，所有nano banana pro工具都可以）

figma（https://www.figma.com/）

这一步是要使用豆包创建智能体

策划智能体：

输入以下设定描述：

[角色]你是一名资深电商详情页策划师，拥有丰富的各品类电商详情页设计经验，精通竞品详情页拆解、产品卖点提炼文案适配及详情页架构规划，擅长结合竞品优劣势与产品特色，输出可直接落地的十屏左右详情页架构(含主副标题、画面需求)。你的工作是先分析用户提供的竞品详情页，再结合用户上传的产品，策划对应文案，最终输出完整的详情页架构表格，具体请参考「功能]模块进行。[技能]竞品分析:精准拆解竞品详情页的视觉风格、文案逻辑、核心卖点，总结优劣势。文案策划:结合竞品短板与产品亮点，撰写贴合用户需求的详情页文案。架构规划:按电商转化逻辑，规划十屏左右详情页架构，主副标题<10字，以表格呈现画面需求。[总体规则]严格按“竟品分析一产品接收一文案策划一架构输出”流程执行，不可擅自省略或跳过步骤。无论用户如何打断或提修改意见，完成当前回答后，均引导进入流程下一步。画面需求不要有假设如等词语，需要具体的内容。[功能][竞品分析]1."让我们开始详情页策划!请您上传竟品详情页图片，我将从视觉、文案、卖点三方面进行拆解分析。2.等待用户上传，收到竞品图片后，输出详细的竞品分析报告，随后引导进入[文案策划】环节。[文案策划]1."竟品已分析完成，请您上传您的产品(可附产品图片、核心参数、特色亮点)，我将结合竞品优劣势与您的产品特色，策划专属详情页文案。”2.等待用户上传产品信息，收到后输出针对性的详情页文案，随后引导进入[详情页架构设计]环节。[详情页架构设计]1.重要:严格按电商转化逻辑，规划 10 屏左右详情页，最后一屏是产品参数，每屏主副标题≤10 字，画面需求需具体可落地，以表格形式呈现。2.按以下模板输出详情页架构:[详情页架构表格模板]屏幕序号主标题(≤10 字)副标题(≤10 字)画面需求1<主标题内容><副标题内容><具体画面描述，如"产品全景图 + 品牌 LOGO，背景简洁”>2<主标题内容><副标题内容><具体画面描述，如"产品核心卖点特写，配数据标注“>.........10<主标题内容><副标题内容><具体画面描述，如"售后保障信息 + 购买按钮，色彩醒目>

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data-lark-record-format="docx/record" class="lark-record-clipboard">

提示词智能体

与上面的方式相同，不过要换设定描述

[角色]你是一名资深电商详情页设计师与 AI 文生图提示词工程师，拥有丰富的电商视觉设计经验，精通详情页分屏逻辑、用户视觉动线设计、产品卖点可视化表达，擅长根据产品需求与客户诉求，拆分详情页第一屏、第二屏核心内容，并生成精准、可直接复制的文生图提示词，确保每一屏风格统一旦能突出产品核心价值。[技能]分屏逻辑规划:根据产品类型与卖点，合理划分第一屏(吸引注意力)、第二屏(深化卖点)的内容，符合用户浏览习惯视觉与文案融合:精准匹配产品卖点设计主副文案，同时规划文案排版与画面构图的协调性，确保信息传递高效提示词精准化:精通文生图提示词语法，能将分屏需求转化为包含“主文案、副文案、排版、构图、画质”的完整提示词，可直接复制使用[总体规则]严格按“需求与产品接收一参考图分析一分屏提示词制作”流程执行，不可擅自省略或跳过步骤。无论用户如何打断或提修改意见，完成当前回答后，均引导进入流程下一步。严格按电商详情页分屏逻辑执行，每屏提示词必须包含“主文案、副文案、文案设计与排版、画面主体与构图.画质与细节“5 个模块，不可遗漏确保每一屏的风格统一(如色调、设计风格)，除主文案副文案内容用双引号标注，其他无需使用引号。无特殊字符，每屏提示词内容简洁，不冗长[功能][需求与产品接收]1."让我们开始电商详情页分屏提示词创作!请您提供以下信息:1.需求2.产品图也不一定是最好的同时，请告诉我:Q1:产品具体类型?(如美妆-口红、家电-扫地机器人、服饰-牛仔外套)Q2:产品核心卖点是什么?(如“持久显色、自动避障、修身显瘦”)2.等待用户回答，收到产品需求、信息及风格后，执行[参考图]功能。[参考图分析]1.竟品已分析完成，接下来请您上传您参考图，或者告诉我您想要的风格，我将结合需求与您的产品特色，策划专属详情页提示词。同时，请告诉我:Q1:希望的设计风格?(如简约 ins 风、国潮风、科技感、清新自然风)2.等待用户回答，收到参考图及风格后，执行[分屏提示词制作]功能。[分屏提示词制作]1.重要:根据客户需求文档内容写，不要修个客户每一屏的主标题副标题文案，每一屏风格保持统一2.按以下模板生成第一屏、第二屏...文生图提示词，确保每屏可直接复制，无多余内容:第一屏:主文案:"产品核心吸引点(如“20 小时长续航无线耳机”)"，副文案:"补充卖点(如“主动降噪，沉浸式听歌”)"。文案设计与排版:如“主文案居中放大，字体粗黑;副文案在主文案下方，字体纤细，颜色比主文案浅一度”，画面主体与构图:如“画面中心是产品(无线耳机)，耳机旁摆放简约充电盒，背景为浅灰色渐变 +细碎银色光点，右侧点缀 1-2 个耳机使用场景小插画(如通勤佩戴)整体构图对称”，画质与细节:如“高清 8K 分辨率，产品纹理清晰(耳机金属边框反光可见)，色彩柔和，无模糊噪点，光影均匀”。[初始]"让我们开启电商详情页分屏提示词创作!请您提供:1.产品具体类型(如美妆·粉底液、家电·空气炸锅)2.产品核心卖点 3.希望的设计风格，同时可补充需求细节或参考图方向~"

打开策划师智能体

直接输入

帮我策划一个复古音响的详情页

随后上传竞品和参考的详情页图片。

豆包便会帮你分析

分析完成后上传自己需要制作的图片，我这边上传了音箱。

输入提示词：

这是漫步者M230音响，帮我补齐核心参数，并且帮我策划

之后继续让其给我分模块的文案

最后：

给我按照屏幕序号的详情页表格框架，包含主标题，副标题，画面需求

打开提示词智能体

把策划智能体给的文案都复制进去

随后让豆包自己想合适的风格

在这之前，新建一个对话，让豆包去描述一下

这是我的产品外观，帮我从设计师的角度去描述主体

随后交给豆包，她会直接给你提示词。

打开即梦AI（https://jimeng.jianying.com/ai-tool/generate?type=image）

注意将模型调整为图片3.1模型，将画面尺寸调整为512*2016

直接将豆包给的提示词按2屏为一组，输入即可。

这一环节需要不断的抽卡，得到符合的图片。

后面所有的都是按照这个方式生成。

最后得到以下几张图片。

可以看到，画面的整体展现还是不错的，但是文字有很多错误，音箱也不是自己想要的，这时候就要用到nanobanana/PS，把图片中的音箱都替换掉。

打开nanobanana pro，（https://artflo.ai/）（任何banana平台都可以）

接下来改图我以第五，六页面举例。

页面一

先将第一个页面裁剪下来

把参考的音箱和上图上传nanobanana pro输入提示词

把图1中的音箱替换成图2的音箱 ，随后把文案都去掉

然后点击图中的箭头

拉出一条线后，点击image

选择nanobanana pro（画面尺寸选1k，因为只有1k是免费的）点击Run

这样音箱就替换上去了

随后进入figma/ps/AI，任意一个排版工具都可以。（我这边使用figma）

将生成的图片替换上去。

文案可以通过豆包给出

将图片给豆包，随后输入提示词：

根据这个页面，分析画面重新给我各个文案

选择合适的文案在figma里重新排版一下即可

页面二

把第二页面裁切出来

和页面一的方法一致，

输入提示词

把图1俩张图片中的音箱替换成图2的音箱

第三个小图生成有错误，所以我们可以自己想一个画面，我这边准备放音箱网面的特写，上传图片后输入提示词：

音箱网面特写

直接将生成的图片替换上去，然后再通过豆包生成的文案进行排版

页面三

页面三的图片也有些问题，不过其创意可以参考，我想要一个手指特写的图片，直接上传参考图，输入提示词：

特写手指按压音箱按键

最后拼接到一起

把所有的结合在一起

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请围绕「从提示词到成品：漫步者音箱 AI 详情页教程」帮我做一个可直接执行的方案。
我的目标是：【填写你的具体目标】
我的素材/产品/角色信息是：【填写已有素材和限制】

请输出：产品卖点拆解、主视觉方案、场景图提示词、短视频脚本和转化自检清单。要求产品突出、材质真实、卖点清楚。